List of Best E-Mail Marketing Software
December 23, 2008 by Shanker Bakshi
Filed under Blogging Resource
I love to send blog announcements and new developments through e-mail news letters. But that’s not the purpose for which most of you uses e-mail marketing software.
Basically e-mail marketing software use to promote products/services, to run e-mail campaigns where you can send bulk e-mails to hundreds and thousands of your opt-in lists of subscribers. No wonder people send bulk unsolicited e-mails using this computer application software.
E-mail campaign is very powerful tool to make money through affiliate marketing. In simple English,
- You register yourself with an Affiliate Network,
- Choose a product or service to promote,
- Create a promotional e-mail campaign,
- Inserts your affiliate link into this
- And send it across in massive volume.
If on receipts of these e-mails someone open it through your link and buys a product/service then you get your due commission from your affiliate network for selling their product/service.
Most email marketing software has features that assist the user in the process of organizing contacts, creating campaigns, and scheduling communication. In addition, the software usually provides features, such as an “unsubscribe check” that assist in complying with the CAN-SPAM law. Email marketing software can also provide tracking functions such as how many people have opened an email, how many emails bounced-back, how many people visited the hyperlinks provided in the marketing message, and how many people actually purchased something as a result of the email.
But I would suggest you to check for these features before buying e-mail marketing software:
- Email Marketing White paper
- Message Scheduling
- Spam Check
- Open and Click through Tracking
- Bounce-back Handling
- Subscription Management
- E-mails HTML Templates
One more thing that you must assure that the e-mail marketing software must have capabilities to import your present subscribers list. But that’s not a big issue as most of these programs have built-in import subscribers list tools; anyway you must check it that it should be there; otherwise you will need to create your news letter/ e-mail updates subscriber list again from scratch.
I am giving here e-mail marketing software list as per my preference based on their performance and other features.
1. MailChimp
- MailChimp
2. FeedBlitz
- Feedblitz
3. AWeber
4. GetRESPONSE
- GetResponse
5. Bronto
- Bronto
6. Icontact
- IContact
7. Listrak
- Listrak
8. MindComet
- MindComet
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[...] unknown wrote an interesting post today onList of Best E-Mail Marketing Software | Shanker Bakshi dot ComHere’s a quick excerptEmail marketing software can also provide tracking functions such as how many people have opened an email, how many emails bounced-back, how many people visited the hyperlinks provided in the marketing message, and how many people … [...]
@Shanker -
Thanks for the plug. Now we just need to move up….
dj
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DJ Waldow
Director of Best Practices & Deliverability
Bronto Software, Inc
djwaldow: twitter, AIM, MSN, Gtalk…
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Hi Shanker,
Next time you compile a top 10 list, check out Contactology . We provide a robust email marketing and online survey platform. We’d be happy to show you the bells and whistles. Cheers- Winston.
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Hey Shanker, I really appreciate this article. I’ve been trying to get into affiliate marketing, and this information will be useful for that. Do you have an email newsletter now?
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nice list …some good ones here
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Now I know how email bulk sending works. Good to have for commercial sites. Thanks for sharing.
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E-mail marketing software, seems to be profitable.
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I personally used Aweber and they are fantastic email autoresponder. Aweber has been growing exponentially recently too due to the introduction of the pop-up newsletter form which is used by a lot of blogs. I will certainly vote for Aweber as the best E-mail marketing software in my opinion.
Wei Liang
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online marketing or E-Marketing is not free yet its having lots of advantages, it grows your business with a rapid pace.Branding, exposure to the deals are the key features of E-Marketing.
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One option is to get a server and install http://www.omnistarmailer.com . Omnistar Mailer can send thousands of emails and once you buy it you do not have to pay a monthly fee.
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I also use Aweber for email campaigns and opt-ins on some of my blogs. Great list. Thanks.
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I think my post did not “post” so here it is again. I also use Aweber for email campaigns and opt-ins on some of my blogs. Great list. Thanks.
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Very useful and interesting link!
Thanks for sharing Shanker Bakshi
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My votes go to Aweber and Bronto. I used getresponse for awhile and it was good up till a certain extent only. Aweber and bronto have more spaces for adjustments and customization.
Ben
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Thanks for providing this information and really it is very useful.
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Thanks for the list.
Am actually using Getresponse now, it’s cheap and economical.
Rob
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Hi Shanker I am currently using Aweber, but when you want to import your list into them, they need to send emails requesting your old subscribers to click a link.
But the problem is sometimes people maybe lazy and dont want to do the lil effort of clicking and may ending losing some of your susbcribers.
Did you know if any of the other email softwares can import without the need to re-ask to susbcribe?
Thanks,
Luis
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Shanker Bakshi Reply:
February 6th, 2009 at 2:57 pm
thats why people don’t import current subscriber’s list to aweber and try to build a separate list for sending news letters. You will always see two separate subscribers list on blog using feedburner and Aweber.(even big bloggers like John chow and Sheomoney)
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I will recommend using EmailCharger.com for all email marketing needs. Its the best desktop email marketing software I have used so far.
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